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Game On: Swiss sporting shoe giant sets sights on Australian market

The cult brand backed by tennis great Roger Federer is pushing into soccer via a tie-up with Kylian Mbappe, and plans to open more stores in Australia.

Reported by The Australian Financial Review. We will add other newspapers as they cover it.

How the newspaper covers this story

  1. The Australian Financial ReviewAustralia

    Game On: Swiss sporting shoe giant sets sights on Australian market

    The cult brand backed by tennis great Roger Federer is pushing into soccer via a tie-up with Kylian Mbappe, and plans to open more stores in Australia.

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