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Asda bags former Morrisons boss David Potts as new chief executive

Mr Potts led Morrisons for eight years until 2023.

Covered by 4 sources from United Kingdom. First reported by The Independent ·

How 4 newspapers cover this story

  1. The IndependentUnited KingdomFirst report

    Asda bags former Morrisons boss David Potts as new chief executive

    Mr Potts led Morrisons for eight years until 2023.

  2. Evening StandardUnited Kingdom

    Asda bags former Morrisons boss David Potts as new chief executive

    Mr Potts led Morrisons for eight years until 2023.

  3. The MirrorUnited Kingdom

    Supermarket giant Asda hires ex-boss of arch rival Morrisons to turn around its fortunes

    Asda has announced former Morrisons' boss David Potts has taken over immediately, with it facing cut-throat competition and the all important festive period just starting

  4. The GuardianUnited Kingdom

    Asda appoints former Morrisons boss as chief executive as sales struggle

    David Potts to take over immediately, as executive chair Allan Leighton steps back to non-executive strategic role Business live – latest updates Asda has appointed the 69-year-old former boss of Morrisons, David Potts, as chief executive with immediate effect as it continues to struggle to lift sales. The UK’s third…

Coverage details

4 outlets from United Kingdom are covering this story: The Independent, Evening Standard, The Mirror and The Guardian. The Independent published it first, on November 3, 2026; the last outlet to join was The Guardian, less than an hour later.

Key names in the coverage: David Potts, Asda and Morrisons.

More news from November 3, 2026 →

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